I put this together for college for an online journalism class with limited funding,thought it would be good to share here. It just highlights some of the simple things you can do for free to optimize your businesses social media to push more traffic to your main business website. Why Facebook is important for your social media presence One key selling point as to why Facebook is important for our social media strategy for thecity.ie is Facebook’s large-scale reach with over with 2.41 billion monthly active users as of the second quarter of 2019, Facebook is the biggest social network worldwide. As a “business”, it’s important to set up and maintain a Facebook Page as a means to connect with our audience and deliver our…